Based on an in-depth qualitative and quantitative study about the crop nutrition and protection sector, performed by an external consultant, Tradecorp launches the infographics, Communication and Digital Strategies in Nutrition and Protection of Crops.
This document analyzes the communicative trends of more than 40 companies in the agricultural sector in more than 40 countries. The analyzed trends include the use of online media, such as websites, applications, social media, etc., both at a local and global level.
The obtained insights in this study are divided into various categories:
Most relevant statistics in the sector’s communication practices
Most commonly used communication topics
Good online communication practices
The main topics of communication in the sector include crops, innovation, R&D, and production, among others. In addition to these data, the graphic also includes a summary of Tradecorp’s digital assets for a personalized service. Among these assets we find a corporate website and local websites in 11 countries, as well as social media presence at a local level.
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